True customer understanding requires a unified ecosystem
In a rapidly evolving data landscape, the way you manage, control, and harness data will lead your business to success. This exclusive event will provide invaluable insights on how to build your own customer data warehouse - creating a unified, scalable ecosystem that integrates behavioral, CRM, and transactional data into a single source of truth.
MultiMinds’ approach has always focused on empowering companies to use data to improve customer experiences. During this event, we’ll focus on how to make the most of cloud data warehouses and ensure that your data is AI-ready, clean, and easily accessible. Plus, we’ll share how a composable approach to data architecture can free you from vendor lock-in while ensuring compliance with data privacy regulations. And taking into account some (un)expected announcements from the other side of the Atlantic.
Expect real client cases and practical strategies, with expert speakers. Colruyt Group’s Xtra mobile app is the gateway to the many benefits and services of over 600 stores, webshops, collection points, and petrol stations. Learn how Colruyt Group leverages a CDP as a Service to enhance customer experiences, scale data-driven use cases, and develop a commercial framework for external partnerships, all while ensuring compliance with GDPR regulations.
KitchenAid has successfully transitioned from a fragmented data landscape to a unified ecosystem, replacing outdated tools with scalable cloud components. Discover how they took back control of their customer data, making it a strategic asset that drives activation through personalisation and marketing automation, while ensuring a future-proof, composable data architecture.
MultiMinds will share its vision on the future of customer data, as businesses shift towards warehouse-first architectures, AI-driven personalisation, and unified data ecosystems. Expect insights on navigating this transformation, the skills data teams need, and strategies to future-proof your organisation in an increasingly complex digital world.
Get ready to take back control of your data and drive measurable results in your organisation. This event is not just about theory - it’s about tangible takeaways that you can start using right away to transform your data architecture.
Register now to ensure you don't miss out on the chance to learn how to future-proof your organisation and stay ahead of the competition in the digital age.
Why should you attend this event?
- Discover how building a customer data warehouse empowers your business success.
- Understand how a composable approach to data architecture can free you from vendor lock-in while ensuring compliance.
- Learn why AI-ready, clean, and accessible data is key to unlocking growth.
- Get inspired by real client cases showcasing impactful data-driven strategies.
- Network with fellow data enthusiasts to share challenges, insights, and successes.
Get inspired and connect with other customer data professionals. We would be honoured by your presence to this event and hope to see you there.
Michael Renier
Michael Renier, Marketing & Performance Manager, will share how Colruyt Group’s Xtra mobile app - the gateway for customers to access the many benefits and services of over 600 stores, webshops, collection points, and petrol stations - leverages a CDP as a Service platform to enhance customer experiences. With an ambitious goal of launching two use cases per week within a large corporate environment, he will explain why a CDP as a Service approach was the optimal choice for the Xtra mobile app.
Olivia Hanet
Olivia Hanet, Data Manager EMEA, will share her journey in building a new customer data architecture from the ground up. Discover how KitchenAid transitioned from a fragmented data landscape to a unified ecosystem, replacing outdated tools with scalable cloud components and regaining control over their customer data. Their data is now treated as a valuable asset, paving the way for future opportunities in activation through a customer data platform, personalisation, and marketing automation.
Practical information
- Date: Thursday May 22
- Time: 18:00 - 23:00
- Location: Restaurant Controverse @golf club de Kluizen (Zandberg 6, 9300 Aalst (BE))
Schedule
| 17:00 | Beginning of the evening with a golf initiation |
| 18:00 | Apéritif and networking opportunity |
| 18:30 | Welcome speech by our Co-Founder Siegert Dierickx |
| 18:45 | Inspirational talk by guest speaker |
| 19:30 | Private dinner at Golf Club De Kluizen |
| 20:00 | Presentation of a client case study |
| 21:00 | Inspirational talk by our Co-Founder Philippe Vlaemminck |
| 21:30 | Extended networking session, opportunity to engage with peers and discuss mutual challenges |
Register for our exclusive vip event
This is an exclusive event and is invite-only. we reserve the right to decline any registration at our discretion.
Thank You
Form has been submitted successfully!
